
The BSBA degree program is designed for the business student, and consists of a core of 48 Semester Credit Hours.
This core includes courses in accounting, marketing, economics, law, business communications, statistics, leadership
and management.
Provided students have met all graduation requirements, the degree component provides the core courses leading to one of the following Bachelor's degrees: Bachelor of Science in Business Administration, Bachelor of Science in Management, Bachelor of Science with a major in Human Services, or Bachelor of Science in Education with a major in Early Childhood Education.
Note: Students may not proceed into the first course without first attending a financial orientation and a student services orientation. All courses in curriculum must be passed with a minimum grade of C.
BUSA 1000 | Introduction to Team Learning | 1 credit
This course is
designed as an orientation course for adult degree-completion candidates
returning to higher education to complete an undergraduate degree.
Topics to be covered in this course include academic program planning,
time management, group interaction, professional and personal growth,
library resource utilization, and other items relevant to goal
accomplishment in an academic setting. (4 weeks)
MGNT 3370 | Professional Presentations | 3 credits
This course is
designed to provide an in-depth examination of factors involved in
preparing and delivering persuasive presentations. The focus will
include both individual and team presentations. Students will practice
both individual and team presentations to enhance their professional
skills. (5 weeks)
ENGL 3360 | Professional Communication | 3 credits
Using simulations,
case studies, and application assignments, this course focuses on the
process of communication in the business environment and on the
development of written communication skills that are essential for
communicating successfully in organizations. (5 weeks)
ENGL 3380 | Junior English Exam and Academic Profile | 0 credit
The
Junior English exam is a College requirement for graduation. (1 week)
BUSA 3400 | Principles of Marketing | 3 credits
The role of marketing
within the organization is analyzed. The factors affecting consumer
behavior, development of marketing strategies, and the recognition of
marketing variables are examined. (5 weeks)
ACCT 3000 | Fundamentals of Financial Accounting | 3 credits
The
focus of this course is to provide students with a big picture of
financial statements and the use of accounting information. The course
will emphasize the basics: what accounting information is, what it
means, and how it is used. This is a foundation course which will
improve students’ decision-making and problem-solving skills. (5 weeks)
Prerequisite: Accounting tutorials or ACCT 2010 or ACCT 2020.
ACCT 3040 | Managerial Accounting | 3 credits
This course is designed
to present an understanding of managerial accounting for leaders and
managers. The course will focus on how practicing managers use economic
and financial information in the planning and control functions. The
course will emphasize a variety of approaches to cost analysis for
different purposes. (5 weeks) Prerequisite: ACCT 3000 or ACCT 2010 or
ACCT 2020.
BUSA 3500 | Business Law and Government Regulation | 3 credits
This
course examines, analyzes, and applies the nature, formation, and system
of law in the United States to the modern business environment. (5
weeks)
BUSA 2040 | Quantitative Reasoning | 3 credits
This course applies
the mathematical tools learned in BUSA 1020 to business applications
such as forecasting, modeling, and graphing. (7 weeks) Prerequisite:
BUSA 1020.
BUSA 3310 | Management and Leadership | 3 credits
This course is a
study of management techniques and their application for improving
managerial effectiveness. Topics include management functions, decision
making, management theory, ethics and social responsibility, motivation
theory, and strategic planning. (5 weeks)
BUSA 3180 | Fundamentals of Statistics | 3 credits
This course
surveys descriptive statistics with emphasis on practical applications
of statistics and statistical analysis. It includes an examination of
the role of statistics in research, statistical terminology, the
appropriate use of statistical techniques, and the interpretation of
statistical findings in organizational and business research. (5 weeks)
FINA 3200 | Financial Management | 3 credits
This course is an
overview of the fundamentals of financial management. The emphasis is on
techniques used in the development of financial thought, financial
decisions and risk-return relationships, legal forms to the
organization, tax implications on the business tools of financial
analysis, the determination of long-term sources of capital, the use of
funds, a firm's financial structure, cost of capital, leverage, and
long-term financing policies. (5 weeks)
ECON 3160 | Economics for Managers | 3 credits
The basic principles
and concepts of economics, such as opportunity cost, demand and supply,
elasticity, costs and benefits , competition, GDP, unemployment,
aggregate demand and supply, inflation, taxation, money supply, fiscal
and monetary policy, and international trade will be studied with
emphasis on how they influence business decisions. (6 weeks)
BUSA 1010 | Educational Strategies | 0 credit
This workshop focuses
on reviewing the status toward degree completion as well as providing
students with options for additional credits, including other Shorter
Professional Studies programs and elective courses.
(1 week)
BUSA 4320 | Production and Operations Management | 3 credits
This
course looks at traditional production and operations management issues
by tailoring them to both the learner's past experiences and expected
future needs. (5 weeks)
BUSA 3050 | Introduction to Applied Research Project | 1 credit
This
course provides an overview of techniques used to obtain accurate,
useful information to support managerial decision making. Specific
topics include problem specification, literature review, research
design, data collection and analysis, and report writing. The primary
focus is on developing skills in research, writing, and critical
thinking to prepare students for conducting a successful Applied
Research Project. (5 weeks)
BUSA 4350 | Issues in Management Ethics | 3 credits
This course
provides an understanding of ethical issues involving equity, fairness,
and respect for individual rights and corporate social responsibility.
Students are challenged to develop and defend personal viewpoints
relating to economic justice, capitalism, and socialism, as well as the
responsibility of the corporation to society, the environment, and
questionable business practices. Through readings and case problems that
view ethical problems from various viewpoints, students develop an
appreciation for the ramifications of their decisions relative to their
own professional business careers and public policy issues. (5 weeks)
MGNT 4600 | Strategic Management | 3 credits
This course is designed
to integrate knowledge from many of the other business courses. Case
studies will be used to blend theory with practice. (5 weeks)
BUSA 3550 | Applied Research Project Final Report | 3 credits
This is
the second course in the applied research project sequence. It is
designed to help students develop skills in conducting an applied
research project, including collecting data, analyzing data,
interpreting data, and drawing appropriate conclusions. (5 weeks)
Prerequisite: BUSA 3050.
BUSA 4750 | ETS Exam | 0 credit
This is a requirement for graduation.
(1 week)
BUSA 4050 | Applied Research Project Presentation | 1 credit
This is
the final course for the applied research project. It is designed to
help students develop their skills in writing the results of a research
project and presenting those results in a professional manner. (3 weeks)
Prerequisite: SA 3550.
All courses within this curriculum must be taken, and all courses
must be taken in the prescribed sequence. If attendance is
uninterrupted, this curriculum can be completed in approximately 22
months. Shorter College reserves the right to change
courses and to
revise the course sequence.